Building in the Blue Ocean

Block Island

Five years ago, I started my own firm—and recently reached a big milestone: becoming SEC-registered. 

That moment made me pause and reflect on what it really means to keep building, not just managing.

I met Turney Duff, author of The Buy Side, in New York recently. 

He told me it’s far more interesting when someone earns a big bonus and then dares to try something entirely new, rather than chasing the next bonus. 

That stuck with me. 

It’s harder, yes, but it forces you to stretch, learn, and begin again—as Whitney Johnson describes in Disrupt Yourself and the S-curve of growth.

For me, that next frontier is creating a blue ocean—a space that doesn’t exist yet—for female financial empowerment. 

I'm still ideating on what comes next, 

but it's encouraging me to keep exploring and keep going.

Because building isn’t just about the external tools

—it’s about discovering ourselves through the work. 

And the act of discovering and then navigating the waters transforms us just as much as the results.

Blue Ocean Strategy, developed by W. Chan Kim and Renée Mauborgne, is a business framework that encourages companies to move beyond competing in existing, crowded markets ("red oceans") and instead create new, uncontested market spaces ("blue oceans"). This approach focuses on innovation and value creation to unlock new demand and make competition irrelevant. 

If you are wondering how to explore what's next, please reach out!

Tiffany Kent

Your Friendly Wealth Engagement Guide

Disclosures: Past performance is not indicative of future results. This material is not financial advice or an offer to sell any product. The information contained herein should not be considered a recommendation to purchase or sell any particular security. Forward-looking statements cannot be guaranteed.

This commentary offers generalized research, not personalized investment advice. It is for informational purposes only and does not constitute a complete description of our investment services or performance. Nothing in this commentary should be interpreted to state or imply that past results are an indication of future investment returns. All investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to consult with an investment & tax professional before implementing any investment strategy. Investing involves risk. Principal loss is possible.