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Money Can't Buy You Talent
In investing, you can't earn high returns without taking risks. If making 10% a year were easy and risk-free, everyone would do it. But what about investing in ourselves? I've been thinking a lot about money lately. Specifically, whether money motivates us to develop our talents—or actually gets in the way. As a teenager, I lived on an allowance. I hated the constraints. I couldn't buy everything my friends could. But those constraints taught me how to make decisions, how to

Tiffany Kent
Oct 152 min read


You Can Just Do Things
You Can Just Do Things by Cate Hall. Rarely does a book move me from thinking to doing. This one did. I love Cate's storytelling. Cate went from an elite legal career to becoming the world’s top-ranked female poker player, then through addiction and rebuilding her life. Along the way, she explores how we develop agency. For me, agency means recognizing that I can make a choice, take a step, and influence what happens next—even when I can’t control the whole situation. Sometim

Tiffany Kent
Oct 93 min read


Finding Your Alpha After You've Made It
Last Friday was not a particularly good day. I went to Pigskin Picnic at Westminster. Henry didn't really want me there. I looked around at all the younger kids and parents and wondered, What am I doing here? Earlier that week, a longtime client had passed away. The call telling me the news came from a nephew who wasn't particularly kind. By Saturday, I felt empty. - I could learn to play golf. - I could go shopping. - I could find another hobby. - I could certainly find more

Tiffany Kent
Oct 13 min read


“If I can make it there…”
New York, New York “If I can make it there…” Favorite line from the song, New York, New York by Frank Sinatra Returning to New York to speak at a conference a few days ago terrified me. I had once “made it” in New York —or at least I thought I had. And when I left, I worried that I might never make it anywhere else. My talk was about Steve Jobs’ famous idea - We cannot connect the dots looking forward; we can only connect them looking backward. Afterward, several men came up

Tiffany Kent
Sep 253 min read


My career on Wall Street was random.
At surf camp in Portugal. My career on Wall Street was a bit of a random walk. I started in investment banking because it seemed like the best place to learn about companies and finance without going to business school. And honestly, I liked the people. They were cool nerds. After business school, still not totally sure what I wanted to do, I went back to banking at Goldman Sachs because it seemed like the right path. But eventually I realized something about myself: I didn’t

Tiffany Kent
Sep 112 min read


The Secret to Growth
Georgetown. There's a scene in Mad Men where Peggy Olson watches a focus group of women trying on lipstick. There are dozens of shades sitting on the table. Why? Because every woman wants to find her color. I think about that scene a lot when I think about why my business has grown. Big companies need models. They need systems. They need to create models that clients fit into because that's how you scale. But people don't want to be put into boxes. They want to feel understoo

Tiffany Kent
Aug 272 min read


What Mad Men Taught Me About Raising Capable Kids
Houston, TX. When Caroline started violin at 3, it was painful. Private lessons were $25 for 30 minutes—which felt like a lot in 2011—and half the time she was rolling around on the carpet instead of listening to her teacher. I wanted to quit. It was embarrassing. It felt like a complete waste of time and money. But something inside me kept saying: I want her to learn how to do hard things. A few years ago, I thought about this while visiting a dorm at UPenn. I couldn't belie

Tiffany Kent
Aug 213 min read


Getting a Handle on What We Really Want
Nantucket After a fun summer of traveling, visiting friends, and working on building my platform, I'm happy to be back home in Atlanta. This photo was taken outside the Handle Bar on Nantucket, which feels oddly appropriate for this time of year with the kids headed back to school and college. Because as we enter the second half of life, do we really have a handle on what we want? For years, one of my dreams was to own a second home on Nantucket. Nantucket—or ACK—holds some o

Tiffany Kent
Aug 133 min read


The Greatest Gift Was Burning Out
Rich and I love rewatching Mad Men. On the surface, it's about a Madison Avenue advertising agency in 1960s New York. But underneath, it's about something much deeper. It's about identity. After years of chasing success, Don Draper walks away. At a retreat in California, he admits he's been living under another man's name, breaking his vows, and pretending to be someone he isn't. Peggy Olson begs him to come back to New York and work on the Coca-Cola account. He does eventual

Tiffany Kent
Jul 312 min read


Eat, Pray, Surf
Boston's Freedom Trail I recently attended my 25th Harvard Business School reunion in Boston. Reunions are funny. We arrive carrying our highlight reels. - Promotions. - Successful businesses. - Impressive titles. - Net worth. It's easy to fall into the trap of keeping up with the Joneses. The problem is that keeping up often requires something else: - A facade. - Looking successful. - Sounding successful. Acting like you have everything figured out. Ten years ago, at my 15th

Tiffany Kent
Jun 122 min read


Pain Trade
On Wall Street, traders talk about the "pain trade." It's the outcome nobody wants because they're positioned for something else. Ironically, it's often the direction the market eventually goes. Lately, I've been thinking about how the pain trade applies to life. Ten years ago, during my midlife crisis, I found myself confronting something I had spent decades trying to outrun. Carl Jung called it "the shadow." The hidden part of ourselves we don't want to acknowledge. The fea

Tiffany Kent
May 293 min read


Take the Bull by the Horns 🤠
If you’ve ever ridden a mechanical bull, you quickly learn one thing: the only way to stay on is to counteract the force. When the bull bucks left, you shift right. When it drives forward, you lean back. You don’t fight it by going rigid, and you certainly don’t just hold on and hope for the best. You read it, react, and play offense. Sound familiar? Riding a bull market is no different. When the market dips, the instinct for many is to panic, sell, and brace for impact — ess

Tiffany Kent
May 222 min read


I was a value trap. My own stock was cheap for a reason.
Running through Central Park on the west side of Manhattan — the financial capital of the world, and arguably the easiest city on earth to compare yourself to others. Skyscrapers to your left. Young ambition on the right. And there I was, ten years ago, deeply jealous of a more successful friend. But in investing, we compare companies with one another to see if one is cheaper or more expensive. If there is a catalyst to either short the expensive one and/or buy the cheaper st

Tiffany Kent
May 152 min read


Being Poor Was My Superpower. Here's Why Yours Might Be Too.
A student in the Emory financial planning class asked me in front of everyone: "How should I think about my career if I don't come from money?" I looked at her and said: "Your being poor is your superpower." She looked at me like I had two heads. But also backed it up with the famous line from the 1987 movie Wall Street when Michael Douglas (as Gordon Gekko) tells Bud Fox (Charlie Sheen) to avoid hiring Ivy League graduates, "Most of these Harvard M.B.A. types, they don't add

Tiffany Kent
May 83 min read


Almost Famous
My husband is from San Diego. The movie Almost Famous is one of our family favorites — a throwback to SD in the 70s. The whole film is about a young journalist who gets the band to reveal their true insecurities. That vulnerability? It made them real. And it made the Rolling Stone article unforgettable. I've been living my own version of this the past few days. First, I spoke to Professor Usha Rackliffe, a financial planning class at Emory's Goizueta Business School my th

Tiffany Kent
May 12 min read


The Best Lessons Came From
Beverly Hills High School Graduation 1991 The Best Lessons Came From What Mom Got Wrong A friend once asked me: "Does your mom find your posts offensive?" I told her the truth: My mom isn't on LinkedIn. But even if she was, she knows — I wouldn't be where I am today without learning what NOT to do from her. She was my anti-role model. And here's what I've come to believe: Humans can learn from others' mistakes. Watching someone else fail is a shortcut. You skip the emotional

Tiffany Kent
Apr 242 min read


Diamonds Sparkle. Dividends Compound.
NYC last summer I remember when I first got engaged. I loved looking at my diamond ring Two carats. Clear. Beautiful. I felt lucky. I had just started my career on Wall Street, riding the subway every morning as my boss did. After getting married, having babies, a nanny, and a wonderful husband, my career took off. But something funny happened one morning on the subway. I looked down at my ring and thought: Maybe I deserve a bigger one. Around me was the wealth of New York—

Tiffany Kent
Mar 132 min read


Big Magic
As we head into spring break, I had a small breakthrough. Yesterday I presented to the Harvard Business School Women’s Association. They reached out after I posted an article about my career pivot and the lessons I learned along the way. The title of the talk: From Net-Worth to Self-Worth: What Markets Taught Me About Identity, Loss, and Personal Alpha. I told the truth about the dips and valleys in my life and career. I talked about not avoiding pain — because if you lean in

Tiffany Kent
Feb 272 min read


The steeper the slope, bigger the smile
Last year, Kiki and I stood at the top of Tower Three (a Double Black Diamond run at Jackson Hole). The run looked terrifying — steep drops, trees, rocks, no easy way down. We could've taken the groomed trail. The safe route. Instead, we pointed our skis downhill and went. That's how I've come to see most of life's big choices. Ten years ago, I sat down one night and drew something (A Decision Tree) that quietly shifted everything. Just two possible trajectories on a piece o

Tiffany Kent
Jan 303 min read


Glad my parents divorced
Patio at Beverly Hills High School (1998) Life Yearbook signing. Harsh? Maybe. But hear me out. I recently read 𝘐'𝘮 𝘎𝘭𝘢𝘥 𝘔𝘺 𝘔𝘰𝘮 𝘋𝘪𝘦𝘥 by Jennette McCurdy — a raw, honest look at trauma, control, and silence behind closed doors. It made me reflect on my own uncomfortable truth. The custody battles. The power struggles. The courts. Unlike Jennette, I fought back — a lot — with my single mom. Where did that independence come from? At a young age, my mom gave me sma

Tiffany Kent
Jan 92 min read
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